Stop pulling out your hair. Good name generation and selection
is complicated. Here is the guide you need.
Save many, many hours of wasted management time by following
a proven process that brings concensus to the team.
Discover how to involve a complete naming team.
Save thousands in legal fees by doing your own name searches
See many name successes and name errors. Avoid the major blunders
and costly downstream problems.
Learn how to register and launch your name right.
Find direct links to all the agencies you need to search -
and tips and tricks for many more.
Become your own project manager. Even if you have never run a
creative project before.
Use the included forms and worksheets to show management your
professional skill in gaining convergence.
All the secrets most Pros don't want to share - because now
you can do it yourself!
Proven process that has been used in numerous real naming projects
in high tech, finance, fashion, healthcare, food, retail,
sports and industrial fields.
Still stumped for a name?
Struggling with the creative part?
Not enough names on your master list?
Going around and around with the same few root words?
How do the pro's coin those new words that sound so English-like?
All these answers and tricks in this new supplement. For many
these few pages alone are worth the price of the book!
Free and also available immediately as part of the
download of version 2.0 of Brighter Names.